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Welcome to The Fold.

Everything you need to know about competitions. Grab a cuppa and settle in.
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FAQPROMOTING YOUR COMPETITION

How many entries will my competition get?

Put the crystal balls away and fetch those calculators, it’s time to work out how many entries your competition can expect to receive…
OrigamiGlobe
OrigamiGlobe2nd March 2021
KEEP IT LEGAL

Are ‘tag a friend in the comments’ competitions allowed on Instagram?

Tag a friend in the comments competitions on Instagram - do they break Instagram’s contest rules or are they permitted on the platform? The OrigamiGlobe team investigates…
OrigamiGlobe
OrigamiGlobe23rd February 2021
CASE STUDIES

How we helped Ramp Champ convert 97.8% of competition visitors into entrants…

Learn how Ramp Champ's enter your email to win competition netted $12,000 worth of sales and a 97.8% conversion rate from visitor to entrant...
OrigamiGlobe
OrigamiGlobe9th February 2021
FAQPROMOTING YOUR COMPETITION

What does the iOS 14 update mean for competitions?

Heard about the new iOS 14 changes? Worrying what it might mean for your competition ads? Keep calm, read this post and carrying on advertising (at least for the time being)...
OrigamiGlobe
OrigamiGlobe27th January 2021
FAQPLANNING A COMPETITION

What makes a successful contest?

What makes a successful competition? From goals to prizes, easy entry to serious promotion, we’ve got everything you need to make your next competition a success.
OrigamiGlobe
OrigamiGlobe2nd December 2020
CLOSE AND CONVERT

What to do with your entries after your competition closes.

So your competition is closed - what now? Give yourself a pat on the back and get to work. There’s winners to draw and results to analyse. We’ll show you how.
OrigamiGlobe
OrigamiGlobe25th November 2020
KEEP IT LEGAL

Can I change my competition or contest once it’s live?

Wondering if it’s possible to change your competition or contest even though it’s live? In most cases you might be better off waiting until next competition… here’s why.
OrigamiGlobe
OrigamiGlobe19th November 2020
CASE STUDIESCLOSE AND CONVERT

How we helped Pedder Wilderness Lodge collect 11,981 emails and sell 870 room nights.

Read about how we helped Pedder Wilderness Lodge in Tasmania sell 870 room nights and collect almost 12,000 email addresses - and all during a pandemic...
OrigamiGlobe
OrigamiGlobe10th November 2020
DIY COMPETITIONPLANNING A COMPETITION

DIY vs done for you competitions.

Weighing up whether to DIY your competition or get some help from the pros? We delve into the merits of DIY vs Done for You and share our favourite DIY resources.
OrigamiGlobe
OrigamiGlobe4th November 2020
SPECIAL GUEST POSTS

The Digital Apprenticeship – getting tradies online with Stephanie Trinder.

Stephanie Trinder of The Digital Apprenticeship shares her tips to help tradies get online and embrace digital marketing.
OrigamiGlobe
OrigamiGlobe20th October 2020
BUILD YOUR COMPETITIONGUIDE

Where to host your competition: social media vs website competitions.

Where to run your competition is a big decision - there are pros and cons to both social media and websites… so how do you decide? By reading this of course!
OrigamiGlobe
OrigamiGlobe15th October 2020
PLANNING A COMPETITION

7 unexpected benefits of running a competition, giveaway or contest.

What's the point in running a competition? Well, you may not be able to win the prize, but what you will gain by running a contest is much more valuable...
OrigamiGlobe
OrigamiGlobe6th October 2020
KEEP IT LEGAL

What happens if you break Facebook’s competition rules?

What happens if you break Facebook's contest rules? Can Facebook even tell if you have? What can they do about it? We delve down the Facebook rule competition rabbit hole...
OrigamiGlobe
OrigamiGlobe22nd September 2020
HOW TOPROMOTING YOUR COMPETITION

How to get more entries for your competition or contest.

From calculating your competition conversion rate to fixing your leaky bucket, if you want more entries for your competition, giveaway or contest - this is the post for you.
OrigamiGlobe
OrigamiGlobe8th September 2020
PLANNING A COMPETITION

What is the best type of competition for my business?

Wondering what the best type of competition or entry method is best suited to your business? These three questions will help you work out the best competition for your business.
OrigamiGlobe
OrigamiGlobe1st September 2020
BUILD YOUR COMPETITIONKEEP IT LEGAL

Can I charge an entry fee for my competition in Australia?

Can you help cover the costs of running a competition by charging your audience to enter? The short answer is no, but you may want to read our longer answer…
OrigamiGlobe
OrigamiGlobe25th August 2020
BUILD YOUR COMPETITION

7 tips for creating a legitimate competition.

No one likes a shady competition, least of all us. So we've put together seven of our best tips for creating a trustworthy and legitimate competition.
OrigamiGlobe
OrigamiGlobe18th August 2020
GUIDEKEEP IT LEGAL

Your guide to game of chance permits NSW.

If you’re running a game of chance competition that’s open to residents of New South Wales (NSW), you'll need a permit. Here's everything you need to know.
OrigamiGlobe
OrigamiGlobe12th August 2020
CLOSE AND CONVERTHOW TO

How to calculate return on investment (ROI) from your competition.

Want to know what the time, money and effort invested in a competition is going to give you in return? You need to know how to calculate your competition ROI…
OrigamiGlobe
OrigamiGlobe4th August 2020
PLANNING A COMPETITION

When is the best time to run a competition?

When is the perfect time to run a competition? Excellent question. There’s no such thing as perfect, but we’ve got the next best thing.
OrigamiGlobe
OrigamiGlobe21st July 2020
KEEP IT LEGAL

Here’s why we can’t help you with your competition raffle website idea…

Thinking of starting a competition raffle website for profit? Here's why you might want to rethink running a raffle site here in Australia.
OrigamiGlobe
OrigamiGlobe15th July 2020
BUILD YOUR COMPETITION

Dos and don’ts for running a competition or giveaway on social media.

Social media competitions and giveaways are a great way to promote your business - but there are a few dos and don'ts if you want your competition to succeed...
OrigamiGlobe
OrigamiGlobe11th July 2020
KEEP IT LEGALPINNED POST

STOP PRESS! NSW finally changed their competition licensing laws!

The day has finally come - you no longer need a licence or permit to run a competition in NSW if your prize is under $10,000 AUD! Read on...
OrigamiGlobe
OrigamiGlobe2nd July 2020
HOW TOKEEP IT LEGAL

How to run a fair competition on social media.

Wondering how you run a fair competition on social media? So were a lot of others, so we wrote this blog to walk you through the ins and outs of fair social competitions.
OrigamiGlobe
OrigamiGlobe23rd June 2020
PLANNING A COMPETITION

How to choose your competition prize.

Wondering what prize to give away for your next competition? Well, do we have the perfect post for you! … No really, you should read this.
OrigamiGlobe
OrigamiGlobe17th June 2020
BUILD YOUR COMPETITIONMOST POPULAR POSTS

Why you should give a crap about competition vanity metrics…

Popular opinion says ignore vanity metrics, we say they’re just as important as any other metric. Here’s why you should give a crap about competition vanity metrics…
OrigamiGlobe
OrigamiGlobe10th June 2020
CLOSE AND CONVERT

The 7 deadly competition sins.

We're all guilty of wanting posts to go viral or taking a peek at the competition's competitions... but these contest sins can be deadly. Here’s how to repent…
OrigamiGlobe
OrigamiGlobe2nd June 2020
HOW TOPLANNING A COMPETITION

How to write competition copy and marketing messaging that converts.

We’ve written a fair few competition captions over the years, so we’ve learnt how to write competition copy that converts… and we’re sharers, so find out how, here.
OrigamiGlobe
OrigamiGlobe26th May 2020
BUILD YOUR COMPETITION

Are you asking too much from your competition entrants?

Are you losing entries because you're asking too much from your competition entrants? Find out what you should be asking and why...
OrigamiGlobe
OrigamiGlobe19th May 2020
HOW TOPLANNING A COMPETITION

How to plan your competition timeline.

Planning your competition timeline saves you time and stress and gives you more control and better results from your competition. Here's a step by step guide to planning yours.
OrigamiGlobe
OrigamiGlobe12th May 2020
KEEP IT LEGAL

3 common competition permit and contest licensing myths BUSTED.

Do you know whether you need a licence if your prize is under $1,000 AUD? How about which states require a licence? We bust three common competition licensing myths and set the record straight...
OrigamiGlobe
OrigamiGlobe5th May 2020
SPECIAL GUEST POSTS

Remove the overwhelm of taking your business online with Nathalie Reiter.

Nathalie Reiter shares her tips and best practices to help artisans and creatives take their business online... minus the overwhelm.
OrigamiGlobe
OrigamiGlobe28th April 2020
HOW TO

How to set your competition up for success.

The secret to running a successful competition is all in the testing, tracking and teasing. Want to know how? This is the post for you!
OrigamiGlobe
OrigamiGlobe20th April 2020
CLOSE AND CONVERT

Why it’s important to announce your competition winner.

Don't overlook the amazing opportunity to announce your winner, build your brand reputation, legitimise your competition and even generate sales. Here's why you should announce your winner...
OrigamiGlobe
OrigamiGlobe10th March 2020
BUILD YOUR COMPETITIONHOW TO

Our secret recipe for the perfect competition.

Our competition chefs have been hard at work in the kitchen perfecting our recipe for the perfect competition - and here it is, fresh out the oven.
OrigamiGlobe
OrigamiGlobe3rd March 2020
HOW TOPLANNING A COMPETITION

How to run a successful competition, maximise your ROI and keep your costs down.

A summary of my #DMAC2020 presentation, how to run a successful competition whilst maximising your ROI and minimising your costs.
OrigamiGlobe
OrigamiGlobe25th February 2020
HOW TOPROMOTING YOUR COMPETITION

How to run Facebook ads for competitions on a budget.

Just because you’re a small business on a shoestring budget, doesn’t mean you can’t leverage the power of paid ads to promote your competition...
OrigamiGlobe
OrigamiGlobe18th February 2020
CLOSE AND CONVERTHOW TO

How to leverage Google Analytics to maximise your competition or giveaway results.

A look at some of my favourite places in Google Analytics to help you maximise the results from your competition, contest or giveaway.
OrigamiGlobe
OrigamiGlobe11th February 2020
KEEP IT LEGAL

Can I extend my competition?

We’ve all thought about extending a competition, especially if it’s not going to plan, but what are the financial, legal and reputation consequences of extending your contest?
OrigamiGlobe
OrigamiGlobe4th February 2020
HOW TOPROMOTING YOUR COMPETITION

Why no one is entering your competition – and how to fix it.

If you've planned the perfect giveaway but no one is entering, it's probably due to one of these four things. Here's how to fix them.
OrigamiGlobe
OrigamiGlobe28th January 2020
PROMOTING YOUR COMPETITION

What to do if your competition is on a competition site.

Just discovered your carefully planned and prepared competition has ended up in the hands of mass competition entrants or prize pigs? Here's what to do.
OrigamiGlobe
OrigamiGlobe21st January 2020
CASE STUDIES

How Dust and Mop gained 1,002 local leads with a game of skill competition.

Read all about how we helped cleaning company Dust and Mop generate 1,002 qualified, warm, local leads to help them celebrate their 10th birthday.
OrigamiGlobe
OrigamiGlobe16th December 2019
CLOSE AND CONVERTHOW TO

Checklist: how to close a competition.

Is your competition coming to a close? Wondering what the next steps are? Don’t worry, we have a checklist for that…
OrigamiGlobe
OrigamiGlobe9th December 2019
INFOGRAPHICSKEEP IT LEGAL

Infographic: is my Facebook competition legal?

Is your Facebook competition legal or will it get you and your page thrown in Facebook jail? Our super simple infographic breaks it down for you.
OrigamiGlobe
OrigamiGlobe2nd December 2019
KEEP IT LEGAL

Why a free terms and conditions template won’t protect your business.

Competition terms and conditions can be the make or break of a competition - so why put your business in the hands of a cobbled-together free template?
OrigamiGlobe
OrigamiGlobe26th November 2019
HOW TO

5 tips for running a stress-free Instagram competition.

Running a stress-free Instagram competition is certainly not set and forget. Here’s our top 5 tips for running a stress-free instagram competition…
OrigamiGlobe
OrigamiGlobe11th November 2019
PLANNING A COMPETITION

6 perfect summer giveaway ideas.

Thinking of running a competition or giveaway to promote your business this summer? Here’s 6 of our best, tried and tested competition ideas to inspire you.
OrigamiGlobe
OrigamiGlobe28th October 2019
CASE STUDIES

How we helped East Forged build a database and launch a brand.

We loved helping the bubbly girls from East Forged to launch their brand and build a database for their kickstarter with a year’s worth of tea…
OrigamiGlobe
OrigamiGlobe21st October 2019
KEEP IT LEGAL

Is hiding likes the end of ‘like to win’ competitions on Facebook?

Facebook are now hiding like counts… so what does it mean for ‘like to win’ competitions?! Find out the good, the bad and the ugly side of hidden like counts.
OrigamiGlobe
OrigamiGlobe16th October 2019
CASE STUDIESCLOSE AND CONVERT

3 real game of skill examples to inspire your next competition.

Considering giving games of skill a chance (see what we did there?!) - why not check out these 3 real-life examples for inspiration.
OrigamiGlobe
OrigamiGlobe30th September 2019
CASE STUDIESCLOSE AND CONVERT

How we generated almost 12x ROI for Mountain Bikes Direct.

Learn how we generated almost 12x ROI and added 2,657 new emails to Mountain Bikes Direct's database with a cleverly crafted competition...
OrigamiGlobe
OrigamiGlobe23rd September 2019
GUIDEPLANNING A COMPETITION

How much should I spend on my competition?

Whether you're running your first competition or upping the stakes on your hundredth competition, here's our top tips for competition budgeting...
OrigamiGlobe
OrigamiGlobe16th September 2019
HOW TO

Stop, collaborate and listen – how to run a joint competition.

Stop, collaborate and listen. No we're not talking ice, ice baby, we're talking competition collaborations! Here's our no-nonsense guide to finding business besties...
OrigamiGlobe
OrigamiGlobe9th September 2019
BUILD YOUR COMPETITIONCASE STUDIES

How we helped Intelligent Home break into a new market with 2,841 email addresses.

Learn how we helped Intelligent Home break into the home owner market with an email list 2841 people strong...
OrigamiGlobe
OrigamiGlobe27th August 2019
PLANNING A COMPETITION

The 12 giveaways of Christmas.

Want to cash in on the billions we spend on Christmas every year? Silly question, of course you do. Our gift to you is the 12 giveaways of Christmas...
OrigamiGlobe
OrigamiGlobe27th August 2019
HOW TOPLANNING A COMPETITION

How to run a competition at an expo or event.

Heading to an in-person event or expo and wondering what type of competition or incentive to run at your stand? This one’s for you…
OrigamiGlobe
OrigamiGlobe21st August 2019
BUILD YOUR COMPETITIONSPECIAL GUEST POSTS

Competition entry methods: why collecting emails is better than collecting likes.

From increased engagement and reach to higher conversion and ROI, Helen and Jacqui from TGAAL tell us why you should be collecting email addresses, not likes.
OrigamiGlobe
OrigamiGlobe8th July 2019
MOST POPULAR POSTSPLANNING A COMPETITION

18 giveaway ideas for businesses and 4 to avoid at all costs…

Stuck for giveaway ideas for your next competition or promotion? Here are 18 engaging giveaway ideas to try for your business - and 4 to avoid.
OrigamiGlobe
OrigamiGlobe24th June 2019
CASE STUDIESDIY COMPETITION

CASE STUDY: Puggle Baby Australia.

Our first Competition in a Box competition has launched and closed - how did they do with our DIY solution? They SMASHED it out of the park!
OrigamiGlobe
OrigamiGlobe18th June 2019
DIY COMPETITIONPLANNING A COMPETITION

WTF is Competition in a Box?!

Looking for something to help you run the perfect competition yourself? Competition in a Box is the answer. Here's what it is and what it includes...
OrigamiGlobe
OrigamiGlobe10th June 2019
GUIDEKEEP IT LEGAL

What is a trade promotion lottery?

What on earth is a trade promotion lottery and what does it have to do with my competition?! We're glad you asked....
OrigamiGlobe
OrigamiGlobe27th May 2019
GUIDEKEEP IT LEGAL

Instagram competition rules.

Do you know what Instagram's competition rules are? Don't risk losing your hard-won followers over a simple slip-up...
OrigamiGlobe
OrigamiGlobe16th May 2019
PLANNING A COMPETITION

100+ competition and giveaway ideas…

We all need a little inspiration sometimes, if you're in need of some for your next competition, feel free to borrow from our list...
OrigamiGlobe
OrigamiGlobe6th May 2019
BUILD YOUR COMPETITIONSPECIAL GUEST POSTS

Running a competition JUST to grow your social media following – is it ever a good idea?

Usually the answer would be a resounding NO! But there are 3 times running a Facebook competition just for likes can work.
OrigamiGlobe
OrigamiGlobe26th April 2019
GUIDEKEEP IT LEGAL

Facebook competition rules.

If your competition breaks Facebook’s competition rules, your page and profile could be deleted. Here’s how to avoid “Facebook jail”.
OrigamiGlobe
OrigamiGlobe23rd April 2019
HOW TOPROMOTING YOUR COMPETITION

How to promote your competition.

Wondering how to get entries for your competition? Here's 13 tried and tested ways to promote your competition and get entries.
OrigamiGlobe
OrigamiGlobe17th April 2019
BUILD YOUR COMPETITIONGUIDE

Facebook competitions vs website competitions.

If Facebook competitions are speed dating, website competitions are long-term relationships - here’s why you should commit.
OrigamiGlobe
OrigamiGlobe5th April 2019
KEEP IT LEGALMOST POPULAR POSTS

Facebook competition myths BUSTED!

Avoid having your page shut down, losing all your followers, likes, posts and hard work. We replace Facebook competition myths with facts.
OrigamiGlobe
OrigamiGlobe2nd April 2019
KEEP IT LEGALMOST POPULAR POSTS

Social media competition rules – a quick reference guide.

We clear up the confusion around Facebook, Instagram, Twitter, Pinterest, YouTube and LinkedIn competition rules once and for all.
OrigamiGlobe
OrigamiGlobe30th March 2019
GUIDEMOST POPULAR POSTS

Competition entry methods: the ultimate guide.

Don't know your like to enter competitions from your enter your email to win competitions? Has OrigamiGlobe got the perfect guide for you then...
OrigamiGlobe
OrigamiGlobe25th March 2019
HOW TOPLANNING A COMPETITION

How long should you run a competition for?

Well, how long is a piece of string? Just kidding, I promise we do actually tell you how to work out your ideal competition length in this post...
OrigamiGlobe
OrigamiGlobe22nd February 2019
CLOSE AND CONVERTHOW TO

How to pick a winner for your competition.

Wondering how you're going to pick your competition winner? Never fear, OrigamiGlobe is here to save the day with this handy how to.
OrigamiGlobe
OrigamiGlobe5th February 2019
GUIDEPLANNING A COMPETITION

Get to know your ideal competition entrant…

Once you know why you're running a competition, it's time to work out who you want to enter so you can plan how to get it in front of them...
OrigamiGlobe
OrigamiGlobe15th January 2019
BUILD YOUR COMPETITIONGUIDE

Competition apps: the ultimate guide.

Oh look, it's another competition guide! This time we've been road-testing competition apps and here's what we found...
OrigamiGlobe
OrigamiGlobe9th October 2018
GUIDEPLANNING A COMPETITION

What is a competition strategy?

If you want real results from your competition, you need to have a proper competition strategy in place. Here's all you need to know...
OrigamiGlobe
OrigamiGlobe5th September 2018
KEEP IT LEGALMOST POPULAR POSTS

Do I need a licence or permit for my competition in Australia?

Competition permits used to be confusing. Not anymore. You'll know if you need a licence, where and how to apply within 2 minutes...
OrigamiGlobe
OrigamiGlobe29th August 2018
SPECIAL GUEST POSTS

Meet Rachel Beaney – social media superhero.

Rachel Beaney is a powerhouse in the social media sphere, but modest and lovely to boot. We talk social strategy and superpowers...
OrigamiGlobe
OrigamiGlobe28th August 2018
CLOSE AND CONVERTHOW TO

How do I encourage conversion for my competition?

As much as we'd love to run competitions just for the fun of it, we need to make sure they work for our business - conversion is how we do that.
OrigamiGlobe
OrigamiGlobe21st June 2018
SPECIAL GUEST POSTS

How to Hustle with Heart – with the lovely Brook McCarthy.

Brook McCarthy talks less work and more fun for business owners that have a lot of heart and aren't afraid of a little hustle...
OrigamiGlobe
OrigamiGlobe11th June 2018
MOST POPULAR POSTS

What is a Prize Pig?!

Oink! Want to know what a prize pig is and how to set up your competition to avoid them? Of course you do, oink! Read on...
OrigamiGlobe
OrigamiGlobe25th May 2018
GUIDEPLANNING A COMPETITION

10 reasons you should run a competition… and 20 reasons why you shouldn’t!

On the fence about competitions? Here's 10 reasons why you should run one... and 20 reasons why you shouldn't. You know, just to be sure.
OrigamiGlobe
OrigamiGlobe1st May 2018
SPECIAL GUEST POSTS

Two girls and their laptop teach us how to work ON not IN your business…

The eternal struggle - how to balance working on as well as in your business. Jacqui and Helen from TGAAL explain how...
OrigamiGlobe
OrigamiGlobe25th January 2018
BUILD YOUR COMPETITIONKEEP IT LEGAL

Like, comment and share competitions are dead – and it’s a good thing…

Facebook are cracking down on engagement 'baiting'... find out what it is and why it spells doom for like, comment and share competitions.
OrigamiGlobe
OrigamiGlobe19th December 2017
BUILD YOUR COMPETITIONGUIDE

3 reasons your competition should have its own landing page.

Wondering whether you should create a landing page for your competition or giveaway? We think you should - and here's 3 reasons why...
OrigamiGlobe
OrigamiGlobe13th December 2017
GUIDEMOST POPULAR POSTS

Crowdfunding and competitions – how does it work?

Build an audience, generate excitement and get support for your crowdfunding campaign with competitions - but which platforms allow them?
OrigamiGlobe
OrigamiGlobe23rd November 2017
BUILD YOUR COMPETITIONSPECIAL GUEST POSTS

Nail your competition copy – with Nell Casey.

Competition copy MUST be convincing to get entries. Thankfully, we know a kick arse copywriter and she's sharing her secrets that convert...
OrigamiGlobe
OrigamiGlobe15th November 2017
SPECIAL GUEST POSTS

7 minutes with Stevie Says Social.

Stevie from Stevie Says Social shares how she sets up social media competitions, what she posts and how she converts clients post-competition...
OrigamiGlobe
OrigamiGlobe11th October 2017
HOW TOPLANNING A COMPETITION

How to decide on a competition goal.

Your goal is the most important part of your competition... but how do you come up with one? By following this how to guide, of course!
OrigamiGlobe
OrigamiGlobe26th September 2017
KEEP IT LEGALMOST POPULAR POSTS

Game of chance vs game of skill.

What's the difference between a game of chance and a game of skill? No, it's not a start to a bad joke, it's an important definition...
OrigamiGlobe
OrigamiGlobe19th September 2017
GUIDEPLANNING A COMPETITION

What’s the difference between a competition, giveaway, sweepstake and contest?!

What's the difference between a competition, giveaway, sweepstake and contest? Well, you'll just have to read this post to find out.
OrigamiGlobe
OrigamiGlobe12th September 2017
HOW TOPLANNING A COMPETITION

How to decide whether to run a competition – a step by step guide.

Trying to decide whether you should run a competition or not? Weigh up the pros and cons with this step by step guide.
OrigamiGlobe
OrigamiGlobe6th September 2017
INFOGRAPHICSPLANNING A COMPETITION

7 ways to use social media competitions to smash your marketing goals… [INFOGRAPHIC]

From emails to leads and sales, competitions are the perfect way to smash your business and marketing goals. Here's how...
OrigamiGlobe
OrigamiGlobe2nd September 2017
KEEP IT LEGALMOST POPULAR POSTS

UPDATE: NSW competition licences and permits changes…

Don't get too excited, the laws haven't changed just yet - but here's everything you need to know about the possible changes...
OrigamiGlobe
OrigamiGlobe7th August 2017
BUILD YOUR COMPETITIONMOST POPULAR POSTS

Why loop giveaways are bad for business…

Ever been tempted to join a loop giveaway? They might boost your followers in the short term, but long term, they're bad for business. Here's why...
OrigamiGlobe
OrigamiGlobe23rd May 2017
KEEP IT LEGALMOST POPULAR POSTS

10 reasons you need competition terms and conditions.

Terms and conditions are an essential part of any competition... not only do they protect your winners, but they protect your business too.
OrigamiGlobe
OrigamiGlobe28th February 2017
GUIDEPLANNING A COMPETITION

WIN an iPad! Or what NOT to give away as a competition prize…

Five of the 'easiest' (translation: worst) prizes you can possibly give away - and what to swap them for if you want to smash your goal...
OrigamiGlobe
OrigamiGlobe9th September 2016
GUIDEPLANNING A COMPETITION

7 signs your business is ready for a competition…

Is your business ready for a competition or giveaway? If you've seen one of these 7 signs, chances are it's a yes...
OrigamiGlobe
OrigamiGlobe2nd September 2016
GUIDEHOW TO

The ultimate giveaway and competition FAQ.

We’ve compiled a list of real life competition questions asked by real life business owners and marketers - 'silly' questions included.
OrigamiGlobe
OrigamiGlobe24th August 2016
KEEP IT LEGAL

Competition permit law update for NSW?

The last time the NSW government updated their lottery licence laws was 1901. I guess they figured after 115 years it was time for another update...
OrigamiGlobe
OrigamiGlobe8th August 2016
GUIDEPLANNING A COMPETITION

Running your first competition? Here’s what to expect…

Want to know how many entries to expect or how much to spend on promotion? Here's a peek into what to expect from your first competition...
OrigamiGlobe
OrigamiGlobe1st August 2016
BUILD YOUR COMPETITIONMOST POPULAR POSTS

Why you should give a crap about competition vanity metrics…

Popular opinion says ignore vanity metrics, we say they’re just as important as any other metric. Here’s why you should give a crap about competition vanity metrics…
OrigamiGlobe
OrigamiGlobe10th June 2020
MOST POPULAR POSTSPLANNING A COMPETITION

18 giveaway ideas for businesses and 4 to avoid at all costs…

Stuck for giveaway ideas for your next competition or promotion? Here are 18 engaging giveaway ideas to try for your business - and 4 to avoid.
OrigamiGlobe
OrigamiGlobe24th June 2019
KEEP IT LEGALMOST POPULAR POSTS

Facebook competition myths BUSTED!

Avoid having your page shut down, losing all your followers, likes, posts and hard work. We replace Facebook competition myths with facts.
OrigamiGlobe
OrigamiGlobe2nd April 2019
KEEP IT LEGALMOST POPULAR POSTS

Social media competition rules – a quick reference guide.

We clear up the confusion around Facebook, Instagram, Twitter, Pinterest, YouTube and LinkedIn competition rules once and for all.
OrigamiGlobe
OrigamiGlobe30th March 2019
GUIDEMOST POPULAR POSTS

Competition entry methods: the ultimate guide.

Don't know your like to enter competitions from your enter your email to win competitions? Has OrigamiGlobe got the perfect guide for you then...
OrigamiGlobe
OrigamiGlobe25th March 2019
KEEP IT LEGALMOST POPULAR POSTS

Do I need a licence or permit for my competition in Australia?

Competition permits used to be confusing. Not anymore. You'll know if you need a licence, where and how to apply within 2 minutes...
OrigamiGlobe
OrigamiGlobe29th August 2018
MOST POPULAR POSTS

What is a Prize Pig?!

Oink! Want to know what a prize pig is and how to set up your competition to avoid them? Of course you do, oink! Read on...
OrigamiGlobe
OrigamiGlobe25th May 2018
GUIDEMOST POPULAR POSTS

Crowdfunding and competitions – how does it work?

Build an audience, generate excitement and get support for your crowdfunding campaign with competitions - but which platforms allow them?
OrigamiGlobe
OrigamiGlobe23rd November 2017
KEEP IT LEGALMOST POPULAR POSTS

Game of chance vs game of skill.

What's the difference between a game of chance and a game of skill? No, it's not a start to a bad joke, it's an important definition...
OrigamiGlobe
OrigamiGlobe19th September 2017
KEEP IT LEGALMOST POPULAR POSTS

UPDATE: NSW competition licences and permits changes…

Don't get too excited, the laws haven't changed just yet - but here's everything you need to know about the possible changes...
OrigamiGlobe
OrigamiGlobe7th August 2017
BUILD YOUR COMPETITIONMOST POPULAR POSTS

Why loop giveaways are bad for business…

Ever been tempted to join a loop giveaway? They might boost your followers in the short term, but long term, they're bad for business. Here's why...
OrigamiGlobe
OrigamiGlobe23rd May 2017
KEEP IT LEGALMOST POPULAR POSTS

10 reasons you need competition terms and conditions.

Terms and conditions are an essential part of any competition... not only do they protect your winners, but they protect your business too.
OrigamiGlobe
OrigamiGlobe28th February 2017
FAQPLANNING A COMPETITION

What makes a successful contest?

What makes a successful competition? From goals to prizes, easy entry to serious promotion, we’ve got everything you need to make your next competition a success.
OrigamiGlobe
OrigamiGlobe2nd December 2020
DIY COMPETITIONPLANNING A COMPETITION

DIY vs done for you competitions.

Weighing up whether to DIY your competition or get some help from the pros? We delve into the merits of DIY vs Done for You and share our favourite DIY resources.
OrigamiGlobe
OrigamiGlobe4th November 2020
PLANNING A COMPETITION

7 unexpected benefits of running a competition, giveaway or contest.

What's the point in running a competition? Well, you may not be able to win the prize, but what you will gain by running a contest is much more valuable...
OrigamiGlobe
OrigamiGlobe6th October 2020
PLANNING A COMPETITION

What is the best type of competition for my business?

Wondering what the best type of competition or entry method is best suited to your business? These three questions will help you work out the best competition for your business.
OrigamiGlobe
OrigamiGlobe1st September 2020
PLANNING A COMPETITION

When is the best time to run a competition?

When is the perfect time to run a competition? Excellent question. There’s no such thing as perfect, but we’ve got the next best thing.
OrigamiGlobe
OrigamiGlobe21st July 2020
PLANNING A COMPETITION

How to choose your competition prize.

Wondering what prize to give away for your next competition? Well, do we have the perfect post for you! … No really, you should read this.
OrigamiGlobe
OrigamiGlobe17th June 2020
HOW TOPLANNING A COMPETITION

How to write competition copy and marketing messaging that converts.

We’ve written a fair few competition captions over the years, so we’ve learnt how to write competition copy that converts… and we’re sharers, so find out how, here.
OrigamiGlobe
OrigamiGlobe26th May 2020
HOW TOPLANNING A COMPETITION

How to plan your competition timeline.

Planning your competition timeline saves you time and stress and gives you more control and better results from your competition. Here's a step by step guide to planning yours.
OrigamiGlobe
OrigamiGlobe12th May 2020
HOW TOPLANNING A COMPETITION

How to run a successful competition, maximise your ROI and keep your costs down.

A summary of my #DMAC2020 presentation, how to run a successful competition whilst maximising your ROI and minimising your costs.
OrigamiGlobe
OrigamiGlobe25th February 2020
PLANNING A COMPETITION

6 perfect summer giveaway ideas.

Thinking of running a competition or giveaway to promote your business this summer? Here’s 6 of our best, tried and tested competition ideas to inspire you.
OrigamiGlobe
OrigamiGlobe28th October 2019
GUIDEPLANNING A COMPETITION

How much should I spend on my competition?

Whether you're running your first competition or upping the stakes on your hundredth competition, here's our top tips for competition budgeting...
OrigamiGlobe
OrigamiGlobe16th September 2019
PLANNING A COMPETITION

The 12 giveaways of Christmas.

Want to cash in on the billions we spend on Christmas every year? Silly question, of course you do. Our gift to you is the 12 giveaways of Christmas...
OrigamiGlobe
OrigamiGlobe27th August 2019
HOW TOPLANNING A COMPETITION

How to run a competition at an expo or event.

Heading to an in-person event or expo and wondering what type of competition or incentive to run at your stand? This one’s for you…
OrigamiGlobe
OrigamiGlobe21st August 2019
MOST POPULAR POSTSPLANNING A COMPETITION

18 giveaway ideas for businesses and 4 to avoid at all costs…

Stuck for giveaway ideas for your next competition or promotion? Here are 18 engaging giveaway ideas to try for your business - and 4 to avoid.
OrigamiGlobe
OrigamiGlobe24th June 2019
DIY COMPETITIONPLANNING A COMPETITION

WTF is Competition in a Box?!

Looking for something to help you run the perfect competition yourself? Competition in a Box is the answer. Here's what it is and what it includes...
OrigamiGlobe
OrigamiGlobe10th June 2019
PLANNING A COMPETITION

100+ competition and giveaway ideas…

We all need a little inspiration sometimes, if you're in need of some for your next competition, feel free to borrow from our list...
OrigamiGlobe
OrigamiGlobe6th May 2019
HOW TOPLANNING A COMPETITION

How long should you run a competition for?

Well, how long is a piece of string? Just kidding, I promise we do actually tell you how to work out your ideal competition length in this post...
OrigamiGlobe
OrigamiGlobe22nd February 2019
GUIDEPLANNING A COMPETITION

Get to know your ideal competition entrant…

Once you know why you're running a competition, it's time to work out who you want to enter so you can plan how to get it in front of them...
OrigamiGlobe
OrigamiGlobe15th January 2019
GUIDEPLANNING A COMPETITION

What is a competition strategy?

If you want real results from your competition, you need to have a proper competition strategy in place. Here's all you need to know...
OrigamiGlobe
OrigamiGlobe5th September 2018
GUIDEPLANNING A COMPETITION

10 reasons you should run a competition… and 20 reasons why you shouldn’t!

On the fence about competitions? Here's 10 reasons why you should run one... and 20 reasons why you shouldn't. You know, just to be sure.
OrigamiGlobe
OrigamiGlobe1st May 2018
HOW TOPLANNING A COMPETITION

How to decide on a competition goal.

Your goal is the most important part of your competition... but how do you come up with one? By following this how to guide, of course!
OrigamiGlobe
OrigamiGlobe26th September 2017
GUIDEPLANNING A COMPETITION

What’s the difference between a competition, giveaway, sweepstake and contest?!

What's the difference between a competition, giveaway, sweepstake and contest? Well, you'll just have to read this post to find out.
OrigamiGlobe
OrigamiGlobe12th September 2017
HOW TOPLANNING A COMPETITION

How to decide whether to run a competition – a step by step guide.

Trying to decide whether you should run a competition or not? Weigh up the pros and cons with this step by step guide.
OrigamiGlobe
OrigamiGlobe6th September 2017
INFOGRAPHICSPLANNING A COMPETITION

7 ways to use social media competitions to smash your marketing goals… [INFOGRAPHIC]

From emails to leads and sales, competitions are the perfect way to smash your business and marketing goals. Here's how...
OrigamiGlobe
OrigamiGlobe2nd September 2017
GUIDEPLANNING A COMPETITION

WIN an iPad! Or what NOT to give away as a competition prize…

Five of the 'easiest' (translation: worst) prizes you can possibly give away - and what to swap them for if you want to smash your goal...
OrigamiGlobe
OrigamiGlobe9th September 2016
GUIDEPLANNING A COMPETITION

7 signs your business is ready for a competition…

Is your business ready for a competition or giveaway? If you've seen one of these 7 signs, chances are it's a yes...
OrigamiGlobe
OrigamiGlobe2nd September 2016
GUIDEPLANNING A COMPETITION

Running your first competition? Here’s what to expect…

Want to know how many entries to expect or how much to spend on promotion? Here's a peek into what to expect from your first competition...
OrigamiGlobe
OrigamiGlobe1st August 2016
GUIDEPLANNING A COMPETITION

10 commandments of running a social media competition.

If you're running a social media competition, you'll want to make sure you obey these 10 commandments... especially number 2.
OrigamiGlobe
OrigamiGlobe14th March 2016
GUIDEPLANNING A COMPETITION

6 things to consider when planning a competition.

Take these 6 tips on board when planning your competition and you’ll be on to a winner from the outset. Yes, this post is full of terrible puns...
OrigamiGlobe
OrigamiGlobe15th February 2016
KEEP IT LEGAL

Are ‘tag a friend in the comments’ competitions allowed on Instagram?

Tag a friend in the comments competitions on Instagram - do they break Instagram’s contest rules or are they permitted on the platform? The OrigamiGlobe team investigates…
OrigamiGlobe
OrigamiGlobe23rd February 2021
KEEP IT LEGAL

Can I change my competition or contest once it’s live?

Wondering if it’s possible to change your competition or contest even though it’s live? In most cases you might be better off waiting until next competition… here’s why.
OrigamiGlobe
OrigamiGlobe19th November 2020
KEEP IT LEGAL

What happens if you break Facebook’s competition rules?

What happens if you break Facebook's contest rules? Can Facebook even tell if you have? What can they do about it? We delve down the Facebook rule competition rabbit hole...
OrigamiGlobe
OrigamiGlobe22nd September 2020
BUILD YOUR COMPETITIONKEEP IT LEGAL

Can I charge an entry fee for my competition in Australia?

Can you help cover the costs of running a competition by charging your audience to enter? The short answer is no, but you may want to read our longer answer…
OrigamiGlobe
OrigamiGlobe25th August 2020
GUIDEKEEP IT LEGAL

Your guide to game of chance permits NSW.

If you’re running a game of chance competition that’s open to residents of New South Wales (NSW), you'll need a permit. Here's everything you need to know.
OrigamiGlobe
OrigamiGlobe12th August 2020
KEEP IT LEGAL

Here’s why we can’t help you with your competition raffle website idea…

Thinking of starting a competition raffle website for profit? Here's why you might want to rethink running a raffle site here in Australia.
OrigamiGlobe
OrigamiGlobe15th July 2020
KEEP IT LEGALPINNED POST

STOP PRESS! NSW finally changed their competition licensing laws!

The day has finally come - you no longer need a licence or permit to run a competition in NSW if your prize is under $10,000 AUD! Read on...
OrigamiGlobe
OrigamiGlobe2nd July 2020
HOW TOKEEP IT LEGAL

How to run a fair competition on social media.

Wondering how you run a fair competition on social media? So were a lot of others, so we wrote this blog to walk you through the ins and outs of fair social competitions.
OrigamiGlobe
OrigamiGlobe23rd June 2020
KEEP IT LEGAL

3 common competition permit and contest licensing myths BUSTED.

Do you know whether you need a licence if your prize is under $1,000 AUD? How about which states require a licence? We bust three common competition licensing myths and set the record straight...
OrigamiGlobe
OrigamiGlobe5th May 2020
KEEP IT LEGAL

Can I extend my competition?

We’ve all thought about extending a competition, especially if it’s not going to plan, but what are the financial, legal and reputation consequences of extending your contest?
OrigamiGlobe
OrigamiGlobe4th February 2020
INFOGRAPHICSKEEP IT LEGAL

Infographic: is my Facebook competition legal?

Is your Facebook competition legal or will it get you and your page thrown in Facebook jail? Our super simple infographic breaks it down for you.
OrigamiGlobe
OrigamiGlobe2nd December 2019
KEEP IT LEGAL

Why a free terms and conditions template won’t protect your business.

Competition terms and conditions can be the make or break of a competition - so why put your business in the hands of a cobbled-together free template?
OrigamiGlobe
OrigamiGlobe26th November 2019
KEEP IT LEGAL

Is hiding likes the end of ‘like to win’ competitions on Facebook?

Facebook are now hiding like counts… so what does it mean for ‘like to win’ competitions?! Find out the good, the bad and the ugly side of hidden like counts.
OrigamiGlobe
OrigamiGlobe16th October 2019
GUIDEKEEP IT LEGAL

What is a trade promotion lottery?

What on earth is a trade promotion lottery and what does it have to do with my competition?! We're glad you asked....
OrigamiGlobe
OrigamiGlobe27th May 2019
GUIDEKEEP IT LEGAL

Instagram competition rules.

Do you know what Instagram's competition rules are? Don't risk losing your hard-won followers over a simple slip-up...
OrigamiGlobe
OrigamiGlobe16th May 2019
GUIDEKEEP IT LEGAL

Facebook competition rules.

If your competition breaks Facebook’s competition rules, your page and profile could be deleted. Here’s how to avoid “Facebook jail”.
OrigamiGlobe
OrigamiGlobe23rd April 2019
KEEP IT LEGALMOST POPULAR POSTS

Facebook competition myths BUSTED!

Avoid having your page shut down, losing all your followers, likes, posts and hard work. We replace Facebook competition myths with facts.
OrigamiGlobe
OrigamiGlobe2nd April 2019
KEEP IT LEGALMOST POPULAR POSTS

Social media competition rules – a quick reference guide.

We clear up the confusion around Facebook, Instagram, Twitter, Pinterest, YouTube and LinkedIn competition rules once and for all.
OrigamiGlobe
OrigamiGlobe30th March 2019
KEEP IT LEGALMOST POPULAR POSTS

Do I need a licence or permit for my competition in Australia?

Competition permits used to be confusing. Not anymore. You'll know if you need a licence, where and how to apply within 2 minutes...
OrigamiGlobe
OrigamiGlobe29th August 2018
BUILD YOUR COMPETITIONKEEP IT LEGAL

Like, comment and share competitions are dead – and it’s a good thing…

Facebook are cracking down on engagement 'baiting'... find out what it is and why it spells doom for like, comment and share competitions.
OrigamiGlobe
OrigamiGlobe19th December 2017
KEEP IT LEGALMOST POPULAR POSTS

Game of chance vs game of skill.

What's the difference between a game of chance and a game of skill? No, it's not a start to a bad joke, it's an important definition...
OrigamiGlobe
OrigamiGlobe19th September 2017
KEEP IT LEGALMOST POPULAR POSTS

UPDATE: NSW competition licences and permits changes…

Don't get too excited, the laws haven't changed just yet - but here's everything you need to know about the possible changes...
OrigamiGlobe
OrigamiGlobe7th August 2017
KEEP IT LEGALMOST POPULAR POSTS

10 reasons you need competition terms and conditions.

Terms and conditions are an essential part of any competition... not only do they protect your winners, but they protect your business too.
OrigamiGlobe
OrigamiGlobe28th February 2017
KEEP IT LEGAL

Competition permit law update for NSW?

The last time the NSW government updated their lottery licence laws was 1901. I guess they figured after 115 years it was time for another update...
OrigamiGlobe
OrigamiGlobe8th August 2016
BUILD YOUR COMPETITIONGUIDE

Where to host your competition: social media vs website competitions.

Where to run your competition is a big decision - there are pros and cons to both social media and websites… so how do you decide? By reading this of course!
OrigamiGlobe
OrigamiGlobe15th October 2020
GUIDEKEEP IT LEGAL

Your guide to game of chance permits NSW.

If you’re running a game of chance competition that’s open to residents of New South Wales (NSW), you'll need a permit. Here's everything you need to know.
OrigamiGlobe
OrigamiGlobe12th August 2020
GUIDEPLANNING A COMPETITION

How much should I spend on my competition?

Whether you're running your first competition or upping the stakes on your hundredth competition, here's our top tips for competition budgeting...
OrigamiGlobe
OrigamiGlobe16th September 2019
GUIDEKEEP IT LEGAL

What is a trade promotion lottery?

What on earth is a trade promotion lottery and what does it have to do with my competition?! We're glad you asked....
OrigamiGlobe
OrigamiGlobe27th May 2019
GUIDEKEEP IT LEGAL

Instagram competition rules.

Do you know what Instagram's competition rules are? Don't risk losing your hard-won followers over a simple slip-up...
OrigamiGlobe
OrigamiGlobe16th May 2019
GUIDEKEEP IT LEGAL

Facebook competition rules.

If your competition breaks Facebook’s competition rules, your page and profile could be deleted. Here’s how to avoid “Facebook jail”.
OrigamiGlobe
OrigamiGlobe23rd April 2019
BUILD YOUR COMPETITIONGUIDE

Facebook competitions vs website competitions.

If Facebook competitions are speed dating, website competitions are long-term relationships - here’s why you should commit.
OrigamiGlobe
OrigamiGlobe5th April 2019
GUIDEMOST POPULAR POSTS

Competition entry methods: the ultimate guide.

Don't know your like to enter competitions from your enter your email to win competitions? Has OrigamiGlobe got the perfect guide for you then...
OrigamiGlobe
OrigamiGlobe25th March 2019
GUIDEPLANNING A COMPETITION

Get to know your ideal competition entrant…

Once you know why you're running a competition, it's time to work out who you want to enter so you can plan how to get it in front of them...
OrigamiGlobe
OrigamiGlobe15th January 2019
BUILD YOUR COMPETITIONGUIDE

Competition apps: the ultimate guide.

Oh look, it's another competition guide! This time we've been road-testing competition apps and here's what we found...
OrigamiGlobe
OrigamiGlobe9th October 2018
GUIDEPLANNING A COMPETITION

What is a competition strategy?

If you want real results from your competition, you need to have a proper competition strategy in place. Here's all you need to know...
OrigamiGlobe
OrigamiGlobe5th September 2018
GUIDEPLANNING A COMPETITION

10 reasons you should run a competition… and 20 reasons why you shouldn’t!

On the fence about competitions? Here's 10 reasons why you should run one... and 20 reasons why you shouldn't. You know, just to be sure.
OrigamiGlobe
OrigamiGlobe1st May 2018
BUILD YOUR COMPETITIONGUIDE

3 reasons your competition should have its own landing page.

Wondering whether you should create a landing page for your competition or giveaway? We think you should - and here's 3 reasons why...
OrigamiGlobe
OrigamiGlobe13th December 2017
GUIDEMOST POPULAR POSTS

Crowdfunding and competitions – how does it work?

Build an audience, generate excitement and get support for your crowdfunding campaign with competitions - but which platforms allow them?
OrigamiGlobe
OrigamiGlobe23rd November 2017
GUIDEPLANNING A COMPETITION

What’s the difference between a competition, giveaway, sweepstake and contest?!

What's the difference between a competition, giveaway, sweepstake and contest? Well, you'll just have to read this post to find out.
OrigamiGlobe
OrigamiGlobe12th September 2017
GUIDEPLANNING A COMPETITION

WIN an iPad! Or what NOT to give away as a competition prize…

Five of the 'easiest' (translation: worst) prizes you can possibly give away - and what to swap them for if you want to smash your goal...
OrigamiGlobe
OrigamiGlobe9th September 2016
GUIDEPLANNING A COMPETITION

7 signs your business is ready for a competition…

Is your business ready for a competition or giveaway? If you've seen one of these 7 signs, chances are it's a yes...
OrigamiGlobe
OrigamiGlobe2nd September 2016
GUIDEHOW TO

The ultimate giveaway and competition FAQ.

We’ve compiled a list of real life competition questions asked by real life business owners and marketers - 'silly' questions included.
OrigamiGlobe
OrigamiGlobe24th August 2016
GUIDEPLANNING A COMPETITION

Running your first competition? Here’s what to expect…

Want to know how many entries to expect or how much to spend on promotion? Here's a peek into what to expect from your first competition...
OrigamiGlobe
OrigamiGlobe1st August 2016
GUIDEPLANNING A COMPETITION

10 commandments of running a social media competition.

If you're running a social media competition, you'll want to make sure you obey these 10 commandments... especially number 2.
OrigamiGlobe
OrigamiGlobe14th March 2016
GUIDEPLANNING A COMPETITION

6 things to consider when planning a competition.

Take these 6 tips on board when planning your competition and you’ll be on to a winner from the outset. Yes, this post is full of terrible puns...
OrigamiGlobe
OrigamiGlobe15th February 2016
GUIDE

Competition pre-launch checklist.

Think your competition is ready to launch? Check it ticks all the boxes on our competition pre-launch checklist to ensure a smooth take off...
OrigamiGlobe
OrigamiGlobe27th January 2016
HOW TOPROMOTING YOUR COMPETITION

How to get more entries for your competition or contest.

From calculating your competition conversion rate to fixing your leaky bucket, if you want more entries for your competition, giveaway or contest - this is the post for you.
OrigamiGlobe
OrigamiGlobe8th September 2020
CLOSE AND CONVERTHOW TO

How to calculate return on investment (ROI) from your competition.

Want to know what the time, money and effort invested in a competition is going to give you in return? You need to know how to calculate your competition ROI…
OrigamiGlobe
OrigamiGlobe4th August 2020
HOW TOKEEP IT LEGAL

How to run a fair competition on social media.

Wondering how you run a fair competition on social media? So were a lot of others, so we wrote this blog to walk you through the ins and outs of fair social competitions.
OrigamiGlobe
OrigamiGlobe23rd June 2020
HOW TOPLANNING A COMPETITION

How to write competition copy and marketing messaging that converts.

We’ve written a fair few competition captions over the years, so we’ve learnt how to write competition copy that converts… and we’re sharers, so find out how, here.
OrigamiGlobe
OrigamiGlobe26th May 2020
HOW TOPLANNING A COMPETITION

How to plan your competition timeline.

Planning your competition timeline saves you time and stress and gives you more control and better results from your competition. Here's a step by step guide to planning yours.
OrigamiGlobe
OrigamiGlobe12th May 2020
HOW TO

How to set your competition up for success.

The secret to running a successful competition is all in the testing, tracking and teasing. Want to know how? This is the post for you!
OrigamiGlobe
OrigamiGlobe20th April 2020
BUILD YOUR COMPETITIONHOW TO

Our secret recipe for the perfect competition.

Our competition chefs have been hard at work in the kitchen perfecting our recipe for the perfect competition - and here it is, fresh out the oven.
OrigamiGlobe
OrigamiGlobe3rd March 2020
HOW TOPLANNING A COMPETITION

How to run a successful competition, maximise your ROI and keep your costs down.

A summary of my #DMAC2020 presentation, how to run a successful competition whilst maximising your ROI and minimising your costs.
OrigamiGlobe
OrigamiGlobe25th February 2020
HOW TOPROMOTING YOUR COMPETITION

How to run Facebook ads for competitions on a budget.

Just because you’re a small business on a shoestring budget, doesn’t mean you can’t leverage the power of paid ads to promote your competition...
OrigamiGlobe
OrigamiGlobe18th February 2020
CLOSE AND CONVERTHOW TO

How to leverage Google Analytics to maximise your competition or giveaway results.

A look at some of my favourite places in Google Analytics to help you maximise the results from your competition, contest or giveaway.
OrigamiGlobe
OrigamiGlobe11th February 2020
HOW TOPROMOTING YOUR COMPETITION

Why no one is entering your competition – and how to fix it.

If you've planned the perfect giveaway but no one is entering, it's probably due to one of these four things. Here's how to fix them.
OrigamiGlobe
OrigamiGlobe28th January 2020
CLOSE AND CONVERTHOW TO

Checklist: how to close a competition.

Is your competition coming to a close? Wondering what the next steps are? Don’t worry, we have a checklist for that…
OrigamiGlobe
OrigamiGlobe9th December 2019
HOW TO

5 tips for running a stress-free Instagram competition.

Running a stress-free Instagram competition is certainly not set and forget. Here’s our top 5 tips for running a stress-free instagram competition…
OrigamiGlobe
OrigamiGlobe11th November 2019
HOW TO

Stop, collaborate and listen – how to run a joint competition.

Stop, collaborate and listen. No we're not talking ice, ice baby, we're talking competition collaborations! Here's our no-nonsense guide to finding business besties...
OrigamiGlobe
OrigamiGlobe9th September 2019
HOW TOPLANNING A COMPETITION

How to run a competition at an expo or event.

Heading to an in-person event or expo and wondering what type of competition or incentive to run at your stand? This one’s for you…
OrigamiGlobe
OrigamiGlobe21st August 2019
HOW TOPROMOTING YOUR COMPETITION

How to promote your competition.

Wondering how to get entries for your competition? Here's 13 tried and tested ways to promote your competition and get entries.
OrigamiGlobe
OrigamiGlobe17th April 2019
HOW TOPLANNING A COMPETITION

How long should you run a competition for?

Well, how long is a piece of string? Just kidding, I promise we do actually tell you how to work out your ideal competition length in this post...
OrigamiGlobe
OrigamiGlobe22nd February 2019
CLOSE AND CONVERTHOW TO

How to pick a winner for your competition.

Wondering how you're going to pick your competition winner? Never fear, OrigamiGlobe is here to save the day with this handy how to.
OrigamiGlobe
OrigamiGlobe5th February 2019
CLOSE AND CONVERTHOW TO

How do I encourage conversion for my competition?

As much as we'd love to run competitions just for the fun of it, we need to make sure they work for our business - conversion is how we do that.
OrigamiGlobe
OrigamiGlobe21st June 2018
HOW TOPLANNING A COMPETITION

How to decide on a competition goal.

Your goal is the most important part of your competition... but how do you come up with one? By following this how to guide, of course!
OrigamiGlobe
OrigamiGlobe26th September 2017
HOW TOPLANNING A COMPETITION

How to decide whether to run a competition – a step by step guide.

Trying to decide whether you should run a competition or not? Weigh up the pros and cons with this step by step guide.
OrigamiGlobe
OrigamiGlobe6th September 2017
GUIDEHOW TO

The ultimate giveaway and competition FAQ.

We’ve compiled a list of real life competition questions asked by real life business owners and marketers - 'silly' questions included.
OrigamiGlobe
OrigamiGlobe24th August 2016

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